The Goal:
The goal of this conceptual rebrand was to infuse the existing Cafe with a distinct personality and visual appeal. The objective was to transform its functional online presence into a warm, inviting brand experience that better reflects the quality of its food and connects with the local community.
The Process:
Developed a new brand strategy centered on a "fresh, modern brunch spot" identity to make the business stand out.
Designed a new, modern logo and a bright, cheerful color palette to create a fresh and inviting feel.
Designed a new conceptual homepage featuring a community-focused hero image, a compelling "Our Story" section, and a "Fan Favorites" visual grid to tell a complete brand story.
Created a clean, professional, and easy-to-read menu page with a focus on strong typography and a user-friendly layout.
The Result:
The result is a complete conceptual rebrand and a two-page website design that gives the Cafe a powerful, modern, and community-focused brand identity, positioning it as a go-to destination in the local market.
Services Provided:
Brand Strategy
Logo Design
Web Design
Copywriting
